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Alan B. Hart

Marketing Thought Leader, Speaker, Podcast Host, Consultant and Advisor

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Tag: research

CMO research available on March 17, register now!

On March 12, 2009 By In marketing strategy

With colleagues at CMG Partners, I have been working on an exciting CMO Agenda research effort and are ready to release the finding to the public on March 17th. Register to receive the free detailed …

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Choose organic product placements or your brand suffers

On November 19, 2008 By In Uncategorized

… well Ford’s did related to their American Idol sponsorship/placement based on a recent study by Martin Lindstrom which looks at brain function. This finding is highlighted in the CMO Strategy column on Adage. Martin …

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Brandtags is worth checking out

On November 16, 2008 By In Uncategorized

I ran across the site brandtags.net a few months back. It is an experimental site where users can “tag” a brand that is displayed with words that are top of mind. It is a must …

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