Skip to content

Alan B. Hart

Marketing Thought Leader, Speaker, Podcast Host, Consultant and Advisor

  • About
  • Thinking
  • Contact

Tag: Millward Brown

Top Brand Measurement Firms Can’t Agree, Are You Surprised?

On March 14, 2012 By In marketing strategy

I was reading a recent Adage article “Study Finds Marketers Don’t Practice ROI they Preach” where the author highlights the following: MASB President Meg Blair noted that four major brand-valuation firms (Interbrand, Millward Brown’s BrandZ, …

Continue reading

Recent Posts

  • Award Nominee – The CMO Club Awards 2017
  • Inc. – 9 Binge-Worthy Marketing Podcasts
  • Marketing Today Podcast
  • Avid Coaching
  • New Web Address for Blog & Thinking at atomck.com

Social

  • View abhart’s profile on Twitter
  • View alanbhart’s profile on Instagram
  • View alanhart’s profile on LinkedIn

Follow me on Twitter

My Tweets
WordPress Theme: Chronus by ThemeZee.