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Alan B. Hart

Marketing Thought Leader, Speaker, Podcast Host, Consultant and Advisor

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Marketing Today with Alan Hart

Marketing Today Podcast

On July 28, 2017 By abhart

Alan Hart, host of Marketing Today, goes behind the scenes with the world’s best marketers and …

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Avid Coaching

On July 27, 2017 By abhart

Kindle Fire vs. Apple iPad: A Story in Innovation Strategy

On October 27, 2011 By In marketing strategy

First, after a year away I am back to blogging. More to come on what I have been up to for the last year, but until then, please read on… After reading tons of stories …

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The Power of “Why”

On October 23, 2010 By In marketing strategy

Simon Sinek’s TED Talk has been haunting me for months… “People don’t buy what you do, they buy why you do it”. What is it that you believe? What drives you? What does your organization believe? …

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The New Face of Marketing Leadership

On June 17, 2010 By In marketing strategy

In the below slidecast, I highlight the findings of our recent research (starting around 7 minutes in) that spans over 60 interviews with CMOs… I welcome your thoughts, comments, and questions. The research is ongoing …

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Achieving change & transformation: What motivates us? – Dan Pink explains

On June 1, 2010 By In marketing strategy

A friend forwarded me the video below, a must see from Dan Pink, author of Drive and A Whole New Mind. Key takeaways for motivating knowledge workers: Pay people so that money is a non-issue …

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Leading Outside the Lines – enabling change and transformation

On May 27, 2010 By In marketing strategy

Image by fdecomite via Flickr Through my previous research with 60+ CMOs on the evolution of lead marketers — transformative leadership has emerged as a path forward. The question now on my mind is how …

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Brand owner wake up call!

On March 3, 2010 By In marketing strategy

How do you think this changes the game for brands? Comments welcome!

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Mobile banking in emerging markets

On February 26, 2010 By In marketing strategy

Capturing the promise of mobile banking in emerging markets a new article and work by Christopher P. Beshouri and Jon Gravråk of McKinsey talks about the promise of mobile to bank the unbanked populations of …

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Only 25% of Companies Are Managing Marketing Effectively, Study of 400 Companies Links Performance to Specific Marketing Management Best Practices

On October 7, 2009 By In marketing strategy

Only one-fourth of companies believe they are managing their marketing efforts effectively, according to the results of a survey of more than 400 companies by my firm, CMG Partners, and market research firm Chadwick Martin …

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Is IDC loosing relevance on marketing?

On October 1, 2009 By In marketing strategy

The IDC released a preview of their upcoming report, IDC’s 7th Annual Tech Mktg. Benchmarks Study.  I was stunned at the marketing kingdom protection rhetoric and support of empire building for marketing leaders. Most of …

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RETAIL WAR: Microsoft Cherry Picking Apple Store Employees

On September 23, 2009 By In Uncategorized

The story continues from my previous post, “Microsoft: leading by following“.  Read the latest from Mashable at RETAIL WAR: Microsoft Cherry Picking Apple Store Employees. Posted using ShareThis

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Recent Posts

  • Award Nominee – The CMO Club Awards 2017
  • Inc. – 9 Binge-Worthy Marketing Podcasts
  • Marketing Today Podcast
  • Avid Coaching
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