The New York Times ran a story today “Dueling Brands Pick Up Where Politicians Leave Off “. It highlights a recent advertising trend to run negative ads against a company’s competitor to better position products. …
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Family photos, a great photographer to take a look at
We had a couple of friends stay with us last month and greatly benefited from A.W. Photography founder Anslee Willett. She graciously took what I equate to the best photos we have ever had taken …
Continue readingVoted today
I have never seen the line that I stood in today, I waited over an hour to vote in early voting. It was worth it and really drove home the point that democracy truly means …
Continue readingPondering a downturn, who will thrive?
It seems that every story I read is about a bank raising money or a business slashing jobs. Where are the stories on the organizations that are thriving? Please comment on this post if you …
Continue readingNetflix & TiVo join forces
The Wall Street Journal just ran a story on the collaboration between Netflix and TiVo (http://online.wsj.com/article/SB122533284014583011.html). This is a brillant play by both companies…. For Netflix: Increased distribution to an avid fan base of TiVo …
Continue readingKelloggs & Walmart partner on value advertising
Let the rage of practical “penny” saving ads begin…. Who knew breakfast was so expensive. I understand the logic, but is Walmart trying to put McDonald’s out of business now? More likely, this is just …
Continue readingOur customer minds are an illogical place
New email I just read from MarketingProfs.com looked at a 2004 study that shows consumers perceive longer packaging to have more volume vs. containers that are shorter. They also go on to highlight that unique …
Continue readingBest Lobster Roll in Boston
Well to be honest I have only had one, but people are telling me this is the best one in town. It is at Neptune Oyster. I guess now that I have been spoiled nothing …
Continue readingAfter a couple of failed starts… maybe this one will stick.
I have decided to post my comments and thoughts onthe world around me here for all to see, but mostly for those that know me (my beautiful wife, brillant daugther, and of course my mom …
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