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Alan B. Hart

Marketing Thought Leader, Speaker, Podcast Host, Consultant and Advisor

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Award Nominee – The CMO Club Awards 2017

On October 1, 2017 By In Uncategorized

I’m proud to be a nominee with a fantastic group of people for the The CMO Club Awards 2017 – President’s Circle Award.  The CMO President’s Circle Award recognizes a marketing executive’s demonstrated dedication to the …

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iPhone iMessages don’t count towards your text usage

On January 3, 2012 By In Uncategorized

I like to think I am ahead of the curve on understanding technology and especially wireless, but some how this iOS feature for iPhone to iPhone messaging did not get through. iMessages do not count …

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RETAIL WAR: Microsoft Cherry Picking Apple Store Employees

On September 23, 2009 By In Uncategorized

The story continues from my previous post, “Microsoft: leading by following“.  Read the latest from Mashable at RETAIL WAR: Microsoft Cherry Picking Apple Store Employees. Posted using ShareThis

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IBM takes on SAS for analytics domination, but neither is superior

On July 28, 2009 By In marketing strategy, Uncategorized

Image via Wikipedia The Wall Street Journal is reporting that IBM plans to acquire SPSS for $1.2B all cash deal, which is roughly a 42% premium. Watch out, SAS! This match-up will be fun to …

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Failure: Don’t hide it, celebrate it

On July 16, 2009 By In Uncategorized

Image by LunaDiRimmel via Flickr Failure is not the end of the world. With GM now restructured and the financial crisis coming to an end, should we be celebrating? Yes, IF you have learned from …

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Lust, fear and greed: The business version

On July 8, 2009 By In Uncategorized

Image by peasap via Flickr This post is a tribute to a mentor of mine, Alan “Big Al” Johnson. Big Al should be credited for the idea of lust, fear and greed… at least that …

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Favorite new TV show: Mental

On June 24, 2009 By In Uncategorized

MENTAL is a medical mystery drama featuring Dr. Jack Gallagher, an unorthodox psychiatrist who becomes Director of Mental Health Services at a Los Angeles hospital where he takes on patients battling unknown, misunderstood and often …

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Pepsi logo: hype or genius?

On April 28, 2009 By In marketing strategy, Uncategorized

A friend recent sent me this post from Gawker, thanks Bruce! In the post they poke fun at the rationale (download) provided by the agency, Arnell Group, on the multimillion dollar logo refresh. Personally, I …

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Rise of Experience: the next horizon to captivate customers

On April 23, 2009 By In marketing strategy, Uncategorized

Image by exfordy via Flickr This is the fifth in a series of short posts related to The CMO Agenda research. Informed by recent CMO conversations and CMG Partners‘ collective experience helping top marketers develop …

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Is “price” underleveraged in your marketing organization?

On April 16, 2009 By In marketing strategy, Uncategorized

Image by Getty Images via Daylife Recently, I have been speaking to lead marketers about growth — how they define it and what they are doing to achieve it. Through 13 interviews, not one lead …

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