Below are links to all of my historical posts:
- Award Nominee – The CMO Club Awards 2017
- Inc. – 9 Binge-Worthy Marketing Podcasts
- Marketing Today Podcast
- Avid Coaching
- New Web Address for Blog & Thinking at atomck.com
- 2 Reasons for Apple’s Distortion on Tech Sector Profitability
- The Brew-off: Starbucks vs. Green Mountain
- Top Brand Measurement Firms Can’t Agree, Are You Surprised?
- iPhone iMessages don’t count towards your text usage
- Can We Save Marketing?
- Kindle Fire vs. Apple iPad: A Story in Innovation Strategy
- The Power of “Why”
- The New Face of Marketing Leadership
- Achieving change & transformation: What motivates us? – Dan Pink explains
- Leading Outside the Lines – enabling change and transformation
- Brand owner wake up call!
- Mobile banking in emerging markets
- Only 25% of Companies Are Managing Marketing Effectively, Study of 400 Companies Links Performance to Specific Marketing Management Best Practices
- Is IDC loosing relevance on marketing?
- RETAIL WAR: Microsoft Cherry Picking Apple Store Employees
- Poll: Is your head of marketing a strategic adviser to the CEO?
- Risk it all, stop watering down the message
- IBM takes on SAS for analytics domination, but neither is superior
- Will ESPN’s new local strategy succeed?
- Microsoft: leading by following
- Failure: Don’t hide it, celebrate it
- Lust, fear and greed: The business version
- Favorite new TV show: Mental
- Dashboard AND Gut
- Mac vs. PC: truth in advertising hurts
- Starbuck’s answer to McCafe: messaging disaster?
- Developing your insight feed is critical to being relevant
- Pepsi logo: hype or genius?
- Rise of Experience: the next horizon to captivate customers
- Is “price” underleveraged in your marketing organization?
- Renewed definiton of brand
- Innovation as a growth engine: more than new products
- Marketing: noun or verb?
- Differentiate or be commoditized
- What should CMOs be doing? Transformation!
- Twitter explained in cartoons
- Interesting ideas on the future of advertising
- CMO research available on March 17, register now!
- Michael Porter: Still got it!
- New brand in down market: Hilton launches Denizen Hotels
- Skittles is turning over the brand to consumers
- Target gets advertising in a down-turn
- CPG vs. Service Marketers: skill-sets and executive hiring decisions
- Service brands: vision of the future?
- Super Bowl Ad Brand Survey – Doritos is the winner
- Mplanet update: lots of video shared by executives
- Trying a new design theme on the blog
- Sponsorship done right: Fiat and 9th World Summit of Nobel Peace Prize Laureates
- Gearing up for AMA’s Mplanet 2009, reach out to me
- Super Bowl ads may disappoint this year
- New place to read the ramblings
- Teasers are back!
- Happy New Year, 2009 Marketing Trends
- Zappos making push into insights business
- Net Promoter the Ultimate Question: helpful or hype?
- Sponsorships at Amex: the experience is the strategy
- Customer marketing in turbulent times, expected 2009 recession for luxury goods
- The making of the Obama iconic symbol
- Burger King going viral again, but success is uncertain
- Time for marketers to get religion? Secrets to engaging consumers
- “Fill all niches” product and brand strategy adopter, GM, is falling on hard times
- Loyalty programs under attack
- TiVo on the slide; is this a death spiral?
- New 16 oz (pint) aluminum bottle from Miller Lite
- Apology, clarification on how to get started with social media marketing
- How to get started with social media marketing
- The transition from one-way to two-way communication in marketing
- Choose organic product placements or your brand suffers
- Death for Yahoo! is now closer
- Healthcare digital marketing trend for 2009
- Brandtags is worth checking out
- Wine store (and so much more)
- You had to know search Ads on YouTube were coming
- Good wine-in-a-box discovered
- New thought in mental disorders from outsiders
- Gran, NH, and Politics oh my
- Strike one for Google, death to Yahoo!
- Obama a great marketing success story?
- Brands go negative, will it pay?
- Family photos, a great photographer to take a look at
- Voted today
- Pondering a downturn, who will thrive?
- Netflix & TiVo join forces
- Kelloggs & Walmart partner on value advertising
- Our customer minds are an illogical place
- Best Lobster Roll in Boston
- After a couple of failed starts… maybe this one will stick.