Brandtags is worth checking out

I ran across the site a few months back. It is an experimental site where users can “tag” a brand that is displayed with words that are top of mind. It is a must see for someone interested in brands. Obviously this is not a representative sample of users tagging brands, but it is useful for a new perspective and method of brand research. You can browse brands that have been tagged using this link:

Happy brand tagging.

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